

That ultimately means more grunt work preparing the same content in different ways. The reality for many authors right now is, you have to distribute on multiple platforms and not rely on Apple. Use your popular web site to promote the out of it. Build over many months a nice online presence, positioning yourself as expertĦ. In this setup, the process should (ideally) look more like this:Ģ.

If you have decided on iBooks as your primary sales mechanism, you can't rely on Apple to do the heavy lifting in terms of marketing. For the rest of us, Apple isn't going to spend a penny on promoting our works beyond the product pages. There is not the volume of "search-driven-sales" on Apple's book ecosystem yet to make that work as a big revenue stream, unless you're a famous author and create a title which Apple helps you to advertise as "exclusively on iBooks". that process will get you nowhere fast if the iPad market is the only store you're using. Put eBook in a store, sit back and watch the sales while you do a few presentations/signings if you're lucky Put it in eBook format (used to be "have it printed")Ĥ.

Write book (independently or under contract)ģ. So the question becomes how are you intending to sell your book? If you have this approach (which is traditional in the book writing business, but with a new twist):Ģ. The ubiquity of the device for a particular task, defines where everyone goes to find their content. The iPad is easily the most popular mobile computing device out there, HOWEVER.While the Kindle is not a direct competitor of the iPad, Kindle is most definitely a direct competitor with iBooks. Amazon is where people go and Amazon is not going to start offering iBook versions of author products. iBooks Store is not going to be the first place people go look for books.Some of the other authors are making valid points, but it shouldn't discourage you IMO. I just think the reality of the marketplace is that the iBookstore is not on most readers list of places to shop, even amongst those with iOS devices. Not that I don't wish all of you iBookstore publishers well - I do, and I hope your books are successful. There was a window of opportunity there for iBooks, but I think it may be pretty much closed now. The thing is that the iBookstore never really gained widespread traction, and now Amazon, B&N, Kobo and Google dominant the ebook market, which makes it increasingly hard for anyone else, Apple included, to shove in for some major market share. That means buying in a browser and then sycing their app's library with their purchases, but that does not seem to deter people from going with the "big name" ebook sellers.Īn iBook app for OS X would help things a lot I agree - especially for books with high quality images or enhanced content. Most of the iPad owners I know all have at least a couple of other ereader apps on their iPads (as expected, I'd guess the Kindle reader app is the most used, but several actually use the Nook app a lot too). I'm not sure even how many iOS users actually frequent the iBook store.
HOW TO KNOW TOTLA NUMBER OF BOOKS IN IBOOKS PLUS
(I have Nook ereaders in the house, plus my iPad&iPhone, but I since there are Nook, Kindle, Kobo and Google apps for iOS, OS X, and Windows, plus the use of ADE to share books amongst devices, I see no reason to even look to Apple for reading material and be stuck with iBookstore downloads that are only readable in iBooks on two of my mobile devices). The iBookstore is simply not something I see a lot of people showing any interest in (even amongst the most strident Apple fans I know). Seems to me if exposure is what you really want, then publishing books in Apple's store is inherently targeting a minority audience. if Apple would simply work with Abobe to get their DRM working in Adobe Digital Editions so I could move Apple downloaded books around, I might come back to them, but otherwise, no, they are not even on my reading material shopping radar. I want books that I can read on other devices or using other apps. I shop for books at B&N, Google, Kobo, even Amazon, but just never bother with Apple's store. When Apple first launched book selling, it seemed neat, but the fact that iBookstore downloads are DRM tied to Apple's iBook reader (and ONLY iBook) and iBook is ONLY available for Apple mobile devices, made me stop even looking there for books. A very general observation - I know many people who almost never look in Apple's store for any books.
